Privacy Policy
Last updated: June 16, 2026

TRUEROUTE INC. operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the “Services”). This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase using the Services or otherwise communicate with us.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described herein.

Personal Information We Collect or Process
We may collect or process the following categories of personal information:

  • Contact details including your name, address, billing address, shipping address, phone number, and email address.
  • Financial information including credit card, debit card, payment card information, transaction details, and payment confirmation.
  • Account information including your username, password, security questions, preferences and settings.
  • Transaction information including items you view, add to cart, purchase, return, exchange or cancel.
  • Communications with us including information you include in customer support inquiries.
  • Device information including your IP address, browser, network connection, and unique identifiers.
  • Usage information including how and when you interact with or navigate the Services.

Personal Information Sources
We may collect personal information from:

  • Directly from you when you create an account, visit or use the Services, or communicate with us.
  • Automatically through the Services via cookies and similar technologies.
  • From our service providers who collect or process your personal information on our behalf.
  • From our partners or other third parties.

How We Use Your Personal Information

  • Provide and Improve the Services — to process payments, fulfill orders, manage your account, arrange shipping, facilitate returns, and create a customized shopping experience.
  • Marketing and Advertising — to send promotional communications by email, text, or postal mail, and to show relevant online advertisements.
  • Security and Fraud Prevention — to authenticate your account, detect fraudulent activity, and secure our services.
  • Communicating with You — to provide customer support and maintain our business relationship.
  • Legal Reasons — to comply with applicable law or respond to valid legal process.

How We Disclose Personal Information
We may disclose your personal information to:

  • Vendors and third parties who perform services on our behalf (payment processing, data analytics, cloud storage, fulfillment and shipping).
  • Business and marketing partners to provide advertising services.
  • Third parties when you direct or consent to such disclosure.
  • Our affiliates or within our corporate group.
  • In connection with a business transaction such as a merger, or to comply with legal obligations.

Third Party Websites and Links
Our Services may provide links to third-party websites. We are not responsible for the privacy or security of those sites. Information you share on third-party platforms may be viewable by other users without limitation.

Children’s Data
Our Services are not intended for children. We do not knowingly collect personal information about children under the age of majority. If you believe a child has provided us with their personal information, please contact us to request deletion.

Security and Retention of Your Information
No security measures are perfect or impenetrable. We recommend you do not use unsecure channels to communicate sensitive information. We retain your personal information as long as necessary to maintain your account, provide Services, comply with legal obligations, or resolve disputes.

Your Rights and Choices
Depending on where you live, you may have the following rights:

  • Right to Access / Know — request access to personal information we hold about you.
  • Right to Delete — request deletion of your personal information.
  • Right to Correct — request correction of inaccurate personal information.
  • Right of Portability — receive a copy of your personal information.
  • Right to Opt Out — opt out of the sale or sharing of your personal information for targeted advertising.
  • Managing Communication Preferences — opt out of promotional emails at any time via the unsubscribe link.

Complaints
If you have complaints about how we process your personal information, please contact us. You may also lodge a complaint with your local data protection authority.

International Transfers
We may transfer, store, and process your personal information outside the country you live in. Where required, we rely on recognized transfer mechanisms such as the European Commission’s Standard Contractual Clauses.

Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will post the revised Policy on this website and update the “Last updated” date.

Contact
If you have any questions about this Privacy Policy or wish to exercise your rights, please contact us:

TRUEROUTE INC.
2438 Bragg St FL 2
Brooklyn, NY 11235
USA
Email: support@geartrailusa.com

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